Project

Perekrestok

New Year Director’s Cut

Special Project
Film

Role

Creative Ops Concept Development

Awards

Description

For the New Year, we reimagined classic holiday recipes as if they were directed by famous filmmakers — cherry pie in David Lynch style, Olivier salad in Guy Ritchie style, and herring under a fur coat in Quentin Tarantino style. This five-video series turned traditional recipes into playful cinematic storytelling, gaining strong media and influencer attention with 100K+ organic views.

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